Reader, I think this might be one of the most honest diary entries I've ever shared with you. 💔

And I'm not actually sure what you'll take from this because I don't have anything practical to share today - just what's real.

I was so excited for 2026 to start fresh, but something inside me has been feeling a little off for the past few weeks.

Here's what I mean...

A few days ago I saw a quote on Pinterest that really hit me:

"Your business is a reflection of who you are."

It means your business mirrors your personal traits, habits, mindset, and standards. If your business feels off, it often points to similar areas in yourself that need attention.

So, these past few weeks I've been experiencing more unsubscribers than ever before. 😔

And as a human, it really hurts. As an entrepreneur, I know this happens to everyone - not all your subscribers are your people.

But I'm a very sensitive person and I always start to doubt myself when something like this happens.

Did I say something wrong? Am I doing something wrong?...

But then that quote made me realize something.

Maybe it's not about what I'm writing in my emails. Maybe it's about what's happening in my actual life.

I have a relationship that's failing and I've been feeling more lost than ever about where I truly belong. (This is the con of having location freedom that nobody talks about, by the way.)

I even stopped doing the things that used to make me feel alive - like skating.

I'm an ex figure skater and I haven't been on the ice for years.

The quote was right.

Your business is a reflection of who YOU are.

Which means I should probably take care of myself more. Live somewhere I truly belong. Get back to my hobbies. Figure out what I actually want outside of just building a business.

I even said once on Threads: "You can't create magnetic content if you're burned out, bitter, or bored - go live your life again, feel something, and then come back and write about that."

Well, now I should probably implement my own advice, right...

As I leave Bali next month, I feel like another chapter is calling.

I need to stop traveling for a while and stop glamorizing this lifestyle I once dreamed about.

And don't get me wrong... I'm grateful I'm not stuck in that hotel job anymore, dealing with morning, evening and night shifts.

But entrepreneurship has its own kind of hard too. It's not always champagne and roses or whatever the phrase was called (lol). 😂

I'm sharing all of this because this email diary is my heart and soul. My why. The reason I show up every day.

And if I can't be honest here, what's the point?

So if you're reading this... I don't have much to give today, but I just want to say thank you.

Thank you for being my customer, student, and subscriber. It means the world to me, truly. ❤️

All I know is I need to get my spark back and shake things up a little.

Even if I don't have the luxury of stepping away completely right now, I can at least start being more honest with myself about what I need.

"I'm allowed to be a work in progress while still showing up."

🩵 If you want to start your dream blog and build your own email diary, you can grab Her Soft Blog Mini-Playbook here.

It's how I set all of this up, and it's waiting for you whenever you're ready.

But for now? Just know I'm here. Figuring it out. Just like you.

⭐️ I have a whole page of my best book recommendations here - so if you want to read some self help and entrepreneurship books... these are my favs

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See you on Saturday,

Ps. 💌 If you're feeling a little lost too, just know you're not alone. We're all figuring it out as we go.
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